All the multibrand showcases were decorated using advertising images of FW 2011/12 season. Seasonal decor by Yulia Trofimova

A campaign was called "Happy days". The stickers with the identity & terms of the action were placed on the each showcase of multibrand and monobrand boutiques
Some of the multibrand showcases:
Some of the monobrand showcases:
The terms of the action placed in the digital photoframes near the cashier desks
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